Social media marketing

5 step guide to starting a blog

“Blogging is using a new medium for what it is good for – connecting and interacting.” Quote from George Siemens, CEO of International technology company, Siemens

Blogging is still one of the best ways to drive traffic to your website, build your reputation and grow your customer database. But how do you go about setting one up and making it work for your business?

5 essential ingredients for your internet marketing strategy

One of the most talked about parts of a marketing plan is the internet (website, blog, Facebook page, online adverts, Twitter, articles, etc.).

So how do you make sure your internet marketing strategy is effective? How do you stay focused on your key messages? And how can you avoid getting distracted by the latest trends and fads in ‘social media’?

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