Marketing planning

May marketing themes

As part of Perfect Balance Marketing’s series on seasonal trends, this post looks ahead to what May has in store, and gives you a few ideas to use today to start planning your seasonal promotional activities. Read the full post for inspirational ideas.

Marketing measurement 101 – how to effectively track your website, Facebook and e-marketing activity to supercharge your online marketing

This weekend it’s my little boy’s birthday party – he’ll be eight and he wants a cake in the shape of a massive yellow Lego head, so I’ve just done a rushed whiz around the local supermarket to buy yellow fondant icing, eggs and icing sugar and right now I should be slaving away over …

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How to turn your marketing from awful to awesome with one simple change you can make today

You know you need to be doing something – anything – to get your marketing moving. But what? You wake up at 4 in the morning again and run through the endless options in your head, the sound of your other half sleeping peacefully next to you doing nothing to calm the rising sense of …

How to turn your marketing from awful to awesome with one simple change you can make today Read More »

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