Marketing planning

sea and beach at sunset

July marketing ideas

Our monthly marketing themes series continues with July’s instalment – summer holidays, festivals and sporting events dominate this month, with no shortage of opportunities to capitalise with your marketing messages….

5 step holiday cottage marketing plan printout on desk

Here’s your holiday cottage marketing plan in 5 simple steps

This 5-step guide shows holiday cottage owners, holiday park marketers, B&B owners and holiday lets how to unlock the benefits of an effective marketing plan with multi-channel strategies and tactics. As the person responsible for getting bookings for your holiday property, you will need a well-structured marketing plan. This will help you attract visitors to …

Here’s your holiday cottage marketing plan in 5 simple steps Read More »

Spring cherry blossom

April marketing themes

Supermarkets have been selling Easter eggs since January – they have large budgets and teams of marketers planning campaigns throughout the year that tie in with public holidays, the seasons and the buying habits of customers.

As part of a new monthly series on Perfect Balance Marketing I’ll be looking at the themes that you can tie in with your marketing to keep customers and visitors engaged with your business.

Read on for this month’s themes: Easter, Mothering Sunday and a Royal wedding.

Scroll to Top