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A Step-by-step Guide to LinkedIn’s new Company Pages – Advent Calendar day 24

A Step-by-step Guide to LinkedIn’s new Company Pages – Advent Calendar day 24

24, Dec 2012 | Advent calendar 2012, All, Free stuff, LinkedIn, Social media marketing

Earlier in the Autumn, LinkedIn announced huge changes to Company Page design and user experience, which completely change the way we view the platform as a marketing tool. “For companies, this means a more powerful way to build relationships with your target...
The Definitite Guide to Event Marketing – Advent Calendar day 21

The Definitite Guide to Event Marketing – Advent Calendar day 21

21, Dec 2012 | Advent calendar 2012, All, Free stuff

One of the biggest events of the year is just four sleeps away!  How excited are you? For many of us today is the last day of work (and apparently the end of the world, but it’s lunch time already and we’re all still here, so I’m going to stay...
A guide to Pinterest’s business accounts – Advent Calendar 2012 day 15

A guide to Pinterest’s business accounts – Advent Calendar 2012 day 15

15, Dec 2012 | Advent calendar 2012, All, Free stuff

Since its launch in September last year (so recent?!) Pinterest has grown rapidly from a niche network to a mainstream social media tool for many businesses. To meet the changing needs of its users, Pinterest has recently introduced ‘business accounts’...

13 free design tools for visual marketers – advent calendar 2012 day 12

12, Dec 2012 | Advent calendar 2012, All, Free stuff

(Happy Sound-check Day!  One-two-one-two-one-two, etc…..) You have less than three seconds to capture the attention of visitors to your website, so having decent imagery and clear graphics is essential. Your printed leaflets, brochures and business cards also...

Free desktop wallpaper – Advent calendar 2012 day 11

12, Dec 2012 | Advent calendar 2012, All, Free stuff

  The Christmas tree is up in the Perfect Balance Marketing office – the halls are officially decked with holly and the twinkling lights are flashing their socks off from morning til bed time. But my computer screen is looking pretty un-festive. Thank...
47 Stats for Remarkable Holiday Marketing (Advent calendar 2012 – day 9)

47 Stats for Remarkable Holiday Marketing (Advent calendar 2012 – day 9)

9, Dec 2012 | Advent calendar 2012, All, Free stuff

Christmas is an important time of year whether you’re a B2B or B2C business, with millions of customers spending millions of pounds on gifts and celebrations. But are you doing enough to market your business online this season? A new ebook from Hubspot, 47 Stats...
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