What not to do in marketing your tourism business What are many tourism businesses doing that’s causing untold damage to their online marketing? How can you implement the latest in digital marketing to boost your business online? “All of us, at certain moments of our lives, need to take advice and to receive help from …
The worst advice I’ve ever heard about tourism marketing Read More »
How is your marketing plan working out this year? If you’re anything like a lot of businesses, it’s either languishing on a bookshelf gathering dust, or there is no marketing plan. Just the word ‘Marketing’ can bring some business owners out in a cold sweat – so what is it about the ‘M’ word that …
Tourism is one of the UK’s biggest industries, contributing billions to the economy and creating millions of jobs and the lengths that some companies go to to tap into this lucrative market are surprising – but the data also suggests that you don’t always need big budgets to market your tourism business effectively.
Who are your users? What do they want? And do they get it from your website? Just some of the questions posed by Google’s very own Pierre Far in this great video from Google, which offers some solid advice on optimising your small business website. Some of this gets a little technical, particularly in the …
