What not to do in marketing your tourism business
What are many tourism businesses doing that’s causing untold damage to their online marketing? How can you implement the latest in digital marketing to boost your business online?
“All of us, at certain moments of our lives, need to take advice and to receive help from other people.” Alexis Carrel, Nobel Prize Winner 1912
But not all of that advice is necessarily accurate, even if it is well-meaning.
When I was at primary school, one of my friends suggested it would be really funny if I stuck a button up my nose – it was funny for about five minutes but then the trip to the hospital, the unpleasant experience of having it removed by a long hooky thing, and my mum’s worried face kind of took away the joy. Lesson learned: not all advice is good advice. (more…)